The Complete AEO Guide 2025: How to Rank in ChatGPT, Perplexity, and Google AI Overviews
· 5 min read
The rules of search have changed. 60% of Google searches now end without a click. ChatGPT processes 10 million+ queries daily. Perplexity is growing at 40% month-over-month. If you're still optimizing exclusively for PageRank, you're invisible to the majority of AI-powered search interactions.
This guide covers everything you need to know about Answer Engine Optimization (AEO) in 2025 — the practice of structuring content to become the direct answer that AI tools cite.